What has Cocooning got to do with Clothing & Fashion?
In the ever more crowded and noisy world the need at times to stop and contemplate, often in silence and without communication, is overwhelming. Comfort and security in the feeling of the clothing selected to cocoon in is paramount; a Hermes cashmere blanket is possibly the perfect piece. The term cocooning was coined in the 1990s by Faith Popcorn, a trend forecaster and marketing consultant. In fact long before this